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To make a real difference to my business I needed to manage changing customer attitudes. Stephen Martin researched and understood complex customer behaviour and presented the results in a simple yet informative way.  Stephen’s findings have enabled us to redefine successfully our ‘go to market’ strategy and change the way we manage our channels to market.Mark Lewis, Head of UK & Ireland Marketing, 3Com

"When we know how customers buy then we can target our activity better.  We trust Market Clarity because they understand markets, clients and agencies.  We know Market Clarity will help us understand the market, work very well with our clients and contribute to campaigns that make a difference."  Matthew Morgan, MD, Agency Inc

"We needed to understand our customers' priorities in a rapidly changing market.  Market Clarity was excellent at helping us to understand complex buying behaviour and how this varied in different customer segments.  They suggested and implemented a phased research programme that was the foundation of our routes to market programme.  If you need to improve your sales & marketing and understand customers, channels or markets then you won't do better than Market Clarity"   Graham Lowes, Strategic Alliance Director, Oki Systems ( UK )

"I needed to understand my customers, but also to come up with something I could use to promote the company.  Market Clarity were great, they came up with a research concept, executed it very quickly and provided me with a really newsworthy piece of customer insight.  I like the way they think, I value their understanding of customers and would happily recommend them to anyone who needs a combination of insightful research and really useful sales & marketing advice."   Sally Costerton, CEO, Hill & Knowlton

 

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